Product Updates

Stake Snippet

September 2, 2024
Rowland Hobbs
CEO, Co-founder

Introducing: Stake Snippet

For StakePay 2.0, which requires no change to your payment portal, integrating marketing seamlessly into online portals and websites can significantly improve resident engagement.

Leveraging QR codes and branded marketing within your own user experience is a game-changer. It encourages residents to take advantage of Cash Back, boosting both their financial well-being and the property’s value proposition. Here's how Stake is optimizing property websites and payment portals to better serve residents.

Streamlining Engagement Through Payment Portals

When residents log in to pay rent through platforms like ActiveBuilding, or RentCafe, Stake’s branded marketing ensures that they are aware of the benefits available to them. In this case, a branded pop-out, featuring a clear call-to-action, reminds residents that they can earn instant 2% cash back on rent and build their credit score with every timely payment.

This is an ideal opportunity for property managers to present valuable incentives right at the time of payment, when residents are already focused on their finances. By placing this messaging in a prominent location on the portal, Stake encourages residents to use the platform’s benefits consistently, helping them realize tangible rewards over time.

The Role of QR Codes: Quick Access, Maximum Impact

One of the standout features of Stake Snippet is the use of QR codes. Embedded directly in the pop-out window, residents can scan the code using their mobile device, directing them to sign in or sign up for Stake instantly. This immediate access removes barriers to engagement and simplifies the process of taking advantage of the program. It’s an effortless way to encourage participation without requiring residents to navigate through multiple screens or search for more information.

By integrating this technology, Stake eliminates friction points, allowing residents to focus on the perks – such as refunded transaction fees and credit-building opportunities – that come with paying rent through their Stake account.

Simple Integration for Property Administrators

For property managers and administrators, adding Stake Snippet to their resident portal is as easy as inserting a small snippet of code. This simple addition creates a branded pop-out or widget that automatically appears when residents access the portal to pay their rent. Not only does this provide continuous visibility of the program, but it also works as a gentle reminder of the benefits available.

Because rent payment is a recurring task for residents, having a pop-out like this consistently in their view creates multiple touchpoints throughout the year, enhancing the likelihood of engagement.

Stake’s Key Benefits in the Resident Portal

  1. Instant Cash Back on Rent: Residents earn Cash Back when using Stake to make rent payments.
  2. Building Credit: Payments made through Stake are reported to the credit bureaus, helping residents boost their credit score.
  3. Refunded Fees: Stake rewards residents by refunding transaction fees when using their account.
  4. Zero Hidden Fees: Stake ensures that there are no extra charges for residents, making it an easy and transparent option for rent payments.

Why This Matters for Property Managers

Stake Snippet offers rental properties a unique competitive edge. Not only does it provide a seamless and convenient experience for residents, but it also adds a layer of financial wellness that will attract new renters and improve retention rates. By making this small yet impactful change to their payment portals, property managers can ensure that their residents are fully informed about the advantages of paying rent through Stake.

Stake Snippet is smart, easy-to-implement strategy to engage residents at the right moment. It encourages ongoing participation in the program, resulting in a win-win for both residents and property management teams alike.

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